Boost Your Brand: 5 Ways To Raise Your Profile At Work

Jul 27, 2023

Being good at what you do is great. By now though you’ve probably realised it’s not enough to get ahead; you also have to be visible. For the more introverted or reserved this can feel especially frustrating when you just want to get your head down and keep a low profile. It tracks though that people can’t support or advocate for you if they don’t know about you or the work you do.

With that said, here are five ways to raise your profile at work, get your work the attention it deserves and increase your impact:

  1. Get involved: increasing your participation at work is a great way to gain exposure. You could join a project, a committee, an employee resource group, or a network among many options.
  2. Take the lead: you could volunteer to lead a project or initiative or share your knowledge with junior colleagues. Ideally choose something that challenges you sufficiently while showcasing your strengths and allowing you to shine.
  3. Network like a ninja: get social! Attend that breakfast session, lunch & learn, or leaving do. Introduce yourself to someone new at the water cooler, or invite an executive to coffee. Seize the day!
  4. Speak up: as much as it may terrify you, don’t be a shrinking violet. Share your thoughts and ideas - this can be online or in-person. You can build your confidence by practising in a safe space perhaps in small meetings with a supportive group of peers or online forums before broadening your horizons.
  5. Find a mentor and sponsor: a mentor will help you by sharing their advice and experience while a sponsor will help advocate for you when you’re not in the room. These are both great options to explore.

What ways have you found helpful in raising your profile? Leave a comment below to let us know.

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